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ADVANTAGE AUSTRIA SKI RACE 2017: HOW AUSTRIAN KNOW-HOW CONTRIBUTES TO THE DEVELOPMENT OF CHINA’S WINTER SPORTS INDUSTRY

2017.02.20

No 1 business platform of Sino-Austrian winter sports industry attracts more than 350 participants

Feb. 17-19 saw the 8th edition of the ADVANTAGE AUSTRIA Ski Race. Over the past years, the ADVANTAGE AUSTRIA Ski Race has established itself as the most important networking platform for the Austrian-Chinese winter sports community. More than 350 industry professionals from China and Austria followed the call of ADVANTAGE AUSTRIA, the organizer, to participate in this business and charity event.

 

The highlight of the 3 day event was a ski race sponsored by Northland, an Austrian supplier of outdoor apparel. Well equipped with HEAD skis, an Austrian ski brand, 110 racers from China and all over the world participated in the race itself, which was conducted by Austrian race director Wolfgang Preisinger. The race was held on one of the many slopes of the Genting Secret Garden Resort in Chongli, Hebei, which will also host the 2022 Winter Olympic Games. For the first time, the race was won by a Chinese racer, Liu Ji, reflecting China’s growing winter sports ambitions.

 

The ski race was not the only opportunity for participants to savour Austria’s expertise in winter sports. Shortly before sunset Melchers presented high-tech Austrian groomers and snow guns on the slopes of Genting. The perfectly choreographed show left a strong impression on hundreds of spectators.

 

The social highlight of the weekend was the Huettenabend Gala Dinner sponsored by AST, an Austrian supplier of refrigeration systems for skating rinks and indoor ski arenas. Beer and wine imported from Austria, a live band flown in from Tyrol and a charity raffle with amazing prizes created a unique bond between guests typical of Alpine après-ski events.

 

All proceeds from the ADVANTAGE AUSTRIA Ski Race 2017 will be donated to sports projects of the Beijing Disabled Persons Federation.

 

After the race is before the race: Join us again next year for another exciting edition of the ADVANTAGE AUSTRIA Ski Race and get a first-hand experience of Austria’s winter sports know how.

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