Advantage Austria Show navigation

Banner Batteries celebrates 70-year anniversary

Starter batteries © Banner

© Banner

20. September 2007

The family-owned business was founded in 1937 in Rankweil/Vorarlberg and has been manufacturing in Linz-Leonding since 1953. Starting as a local battery manufacturer, Banner has developed into the fourth biggest in Europe.  

Banner was founded by Artur Bawart in 1937. Today the company is still family-owned and run by the third generation. In order to increase production capacity, the company moved its manufacturing base to Linz in 1953. That marked the start of the development of the distribution network across Austria, which generated a market share for Banner of 25% in Austria at the beginning of 1970. The first Banner subsidiary abroad was established in Munich in 1968 and enabled the foundation of a European-wide distribution network. Banner now exports to over 50 countries and 3 continents and is the fourth largest battery manufacturer in Europe . 90% of production is exported. Clients include international companies such as Audi, BMW, Chrysler, Mitsubishi, Smart, VW, Liebherr, MAN, Neoplan, Jungheinrich and Chrysler.

print
©©ADVANTAGE AUSTRIA