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Schagerl trumpets hit the right note in China

28 October 2012

Schagerl instruments are making music across the world - everywhere from large symphony orchestras, played by exceptional soloists and ensembles, to brass bands and music schools.

China is currently experiencing an increase in the number of symphony orchestras, a trend which has led to a sharp rise in demand for top-quality brass instruments on this massive market. One company benefiting from this development is the Austrian Schagerl Music GmbH . The company has forecast a 25% production rise for this year to 700 instruments and predicts sales of EUR 4.2 million.

Schagerl is one of the world’s most successful makers of brass instruments, with at least 70% of instruments ending up abroad. The company primarily produces trumpets (70%), in addition to trombones (20%) as well as flugelhorns and cornets. These also include standard models with optional changes such as adjustments for smaller hands. Schlagerl is also a driving force in instrumental innovation: the valve trombone and slide trombone were developed in cooperation with James Morrison, the Austrian world-class jazz trumpeter and multi-instrumentalist.

The virtuoso “Meisterinstrument” range is made by hand – it takes around 40 hours to produce one trumpet – and has proved popular with the musicians of renowned orchestras. High-calibre examples include the Berliner Philharmonic, the Chicago Symphony Orchestra, the Los Angeles Symphony Orchestra and the Simon Bolivar Youth Orchestra in Venezuela.

Schagerl instruments are the perfect synthesis of the traditional craft of making musical instruments, elegant design and the best tone. They are the ideal medium for use in every musical genre.