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Green light in the UK: Austrians buy Talarius

The British market consists of around 250,000 gaming machines, which are mainly found in pubs, licensed betting offices, amusement arcades and bingo halls. Great Britain is a promising market for NOVOMATIC; one which offers great opportunities for the company, despite the challenging market environment.

A significant driver of the current positive development can be traced to the acquisition of Playnation Ltd in September 2015. The company installs around 20,000 entertainment and gambling machines in over 1,700 locations, mainly in amusement parks, motorway service stations, bowling alleys, pubs and airports.

After NOVOMATIC successfully entered the British market for electronic casinos with the acquisition of Luxury Leisure Unlimited and S.A.L. Leisure Limited in June 2014, the Group acquired 100% of the shares in Talarius Ltd. (Talarius) and its associated subsidiaries in 2016. The Talarius Group operates 7,500 gambling machines in 162 gaming facilities in the UK. With this transaction, NOVOMATIC is continuing with its expansion strategy and is now the largest operator of gaming facilities for electronic casinos ("Adult Gaming Centres") in the UK.

Thirty-seven years after it was founded, not only is NOVOMATIC a globally active company group with around 24,000 employees and sites in 50 countries, but it is also Europe’s largest gaming technology group. The Group exports innovative gaming equipment, system solutions, lottery system solutions and services to around 80 countries.