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Bringing Austrian brick tradition to China

Austrian quality bricks in the Middle Kingdom – A success story

Founded in 1819 as an Austrian brick manufacturer, Wienerberger has developed over the past years into an international building materials group that combines Clay Building Materials and Pipes & Pavers businesses. Wienerberger Group is nowadays the world's largest producer of bricks and No. 1 on the clay roof tiles market in Europe with 203 production sites in 30 countries.

One of their key references on the Chinese market is the Sunshine Insurance Project in China’s capital city Beijing for which Wienerberger provided more than 1.8 million hand-made bricks, custom-made and colored according to their customer’s requirements, as well as about 30.000 square meters of custom-made roof tiles. All these building materials were delivered directly from Europe to the Middle Kingdom. The amount to be invested in this prestigious building project, combining offices with training and leisure facilities for the Sunshine Insurance Group - one of China's Top 500 Enterprises – sums up to CNY 2.7 billion.

Wienerberger has proven once more that Austrian quality can also convince on a highly competitive market such as China. With several more projects already on the drawing board, the company founded a representative office in Beijing in 2012 to serve the Chinese market even better.

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