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Austria @ MATTA 2007

20. September 2007

The Austrian National Tourist Office in cooperation with Austrian Trade Kuala Lumpur presented Austria successfully at the tourism fair MATTA in Kuala Lumpur's PWTC.

It was crowded around the Austrian stand at MATTA Fair during the three days beginning of September. Many Malaysians did not only seek information about Austria and its many tourist attractions but also shared many of their nice experiences in Vienna, Salzburg or Innsbruck with us.

Schönbrunn © Österreich Werbung/Mayer

© Österreich Werbung/Mayer

Millions of tourists from all over the world visit Austria  every year and make it one of the most favorite destinations worldwide. To be exact 30,1 million tourists roamed the city walks, the mountain paths, the lake beaches or the forest trails in 2006. 120 million hotel bookings were recorded. So the average tourist stays in Austria for 4 days and enjoys its warm hospitality. Also more than 30.000 Malaysian tourists travelled to Austria 2006, the majority during summer. For them Vienna , Salzburg and Innsbruck are the most favorite destinations.

Direct and indirect tourism net product is estimated at 30,38 billion Euro. Tourism is therefore an important part of the Austrian economy and accounts for roughly 9% of the GDP.

No wonder, because Austria offers its guests a lot: historical cities, castles and palaces, marvelous cakes, coffees and wines, music and art, beautiful nature and great entertainment – so a great stay . Interested to learn more? Please visit the Austrian National Tourist Office’s website