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"Austria Special" in the Norwegian Press



1. December 2007

 The Austrian Trade Office in Oslo in cooperation with the Austrian Tourist Office published an “Austria Special” in the Norwegian press. Concretely it was an eight page advertorial in tabloid size, in which Austria is shown as being an important commercial partner of Norway as well as an attractive tourism destination.

The advertorial was published on Saturday, 24 November 2007, in “Aftenposten” and in “Dagsavisen” on Friday 30 November 2007 (business part) and Sunday 1 December 2007 (travel information). Aftenposten is one of the biggest and most important daily newspapers in Norway , having a daily circulation of 300 000 copies with more than 765 000 readers. Dagsavisen has a circulation of 135.000 copies.

The advertorial brought forth great feedback, likewise boomed the page hits of our homepage to twice of the ordinary level.