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Mafi opens up two branches in Florida

May 18, 2015

New target market for Austrian company

Mafi, a manufacturer of hardwood floors, has found a new target group for its products. The third- generation Austrian company wants to equip homes of American retirees as well as secondary residences. In order to serve this highly promising market, the hardwood floor manufacturer will open up two branches in Jupiter and Miami (Florida) in June.

Mafi’s owners are very optimistic and describe the US market as “extremely exciting,” especially  due to the current demand for floors with laser engraved patterns. One of the owners, Florian Fillafer, states that the US is a gigantic market with a lot of people and a lot of potential.   

Mafi - an Austrian success story

Originally founded as a lumber mill, the company grew quickly and became a manufacturer of wood ceilings. Nowadays the company employs 100 people and produces about 350 various kinds of hardwood floors. The demand for Mafi´s state-of-the-art floors is incredibly high, also in international markets. This is why an impressive 80 per cent of its business can be attributed to exports.