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- 165
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minutes/day TV usage time
In 2025, Austrians spent an average of 165 minutes a day in front of the television.
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- 100
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tv stations
Austrian households can receive an average of 100 stations, of which 80 are in German.
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- 3.5
-
billion euros in turnover
The book and publishing sector generates 3.5 billion euros in turnover and is thus the forth largest sector in the Austrian creative industry.
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- 1.2
-
billion euros in exports
The Austrian advertising industry generates around 1.2 billion euros in exports.
Facts and Figures - Publishing / Media / Advertising
Standard Content Module
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PRINT
| Circulation of the largest daily newspapers (Mon-Sat), 2025 | |||||
|---|---|---|---|---|---|
| Newspaper | Der Standard | Die Presse | Kleine Zeitung | Krone gesamt | Kurier |
| Print circulation | 49,973 | 46,415 | 205,560 | 510,867 | 98,048 |
| Sold circulation | 56,047 | 65,847 | 241,927 | 507,735 | 93.812 |
TV
| Market shares of the leading TV stations in 2025 | |
| ORF2 | 20,8 % |
| ORF 1 | 10,8 % |
| ServusTV | 4,7 % |
| ZDF | 4,5 % |
| RTL | 3,7 % |
| VOX | 3,6 % |
| ARD | 3,1 % |
| PULS4 | 2,7 % |
| ATV | 2,6 % |
| SAT1 | 2,3 % |
| PRO7 | 2,3 % |
Last update : 2026-04-24