Austria has long been recognized for its rich musical heritage and cultural contributions. In an exciting development for the creative industries, the Austrian Trade Commission is proud to present Austrian Sustainable Fashion in this cosmopolitan city for the very first time.
The Austrian Sustainable Fashion Initiative will showcase functional and innovative designs that emphasize environmental sustainability, highlighting the unique offerings of Austrian brands.
This initiative also serves as a potential gateway for these Austrian brands to expand their presence in the Asian market through the fashion metropolis Hong Kong. By bridging the gap between Austrian fashion and Asian consumers, this showcase aims to foster greater collaboration and awareness of sustainable practices in the global fashion industry.
As attitudes worldwide shift to appreciate innovative designs, premium materials, and sustainability, the fashion industry is embracing greener practices. For consumers in Hong Kong, sustainability has also emerged as an essential consideration when purchasing new clothing. This is why we want to introduce more premium brands with high quality sustainable fashion products to customers in Hong Kong.
We are currently looking for retail partners, institutions, and enthusiasts of Austrian products in Hong Kong who are interested in connecting with these innovative founders from Austria.
This Austrian delegation will visit Hong Kong from August 31 to September 5, 2026.
Special highlights during this trip:
- Participation in Hong Kong's leading fashion fair, CENTRESTAGE, with an Austrian country pavilion featuring a presentation area for designs (4days from Wednesday to Saturday)
- Austrian Sustainable Fashion Show at CENTRESTAGE
- Individual business-to-business meetings between the Austrian companies and local partners
- Additional visit program for Austrian fashion companies, such as visits to retail outlets, markets and malls, along with on-site workshops focused on sustainable sourcing.
If you are interested in being a part of our sustainable fashion journey, please don’t hesitate to reach out to us for further discussion.
Mark the date to meet these creative and forward-thinking designers in 2026.
Further details on the Austrian company profiles will follow shortly.
***The event is part of go-international, a joint initiative of the Austrian Federal Ministry for Economy, Energy and Tourism and the Austrian Federal Economic Chamber.
