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- 1,667
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tourist guides
In 2024, 1,667 people accredited tourists guides led tourists around Austria’s towns and cities.
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- 13.6%
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share of GDP
Direct and indirect added value of the tourism and leisure industry accounted for 13.6% of Austrian GDP in 2024.
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- 46,296
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food service businesses
The Tourism and Leisure Industry division of the WKÖ had 46,296 food service enterprises in 2024.
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- 80%
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export quota
The export quota of the Austrian skiing industry was more than 80%.
Facts and Figures - Sports / Leisure
Standard Content Module
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Companies of the Austrian tourism and leisure industry in 2024 | |
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Food service enterprises | 46,296 |
Leisure and sports enterprises | 22,652 |
Hotel establishments | 19,845 |
Cinema, cultural and amusement facilities | 2,486 |
Travel agencies | 2,314 |
Health sector businesses | 2,252 |
Sport defined in economic terms | Persons employed | Gross value added in EUR million |
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Statistical definition: sporting activities (including the operation of sports facilities and other services) | approx. 22,860 | approx. 1,222 |
Narrow definition: All activities which are inputs to sport (i.e. all goods and services necessary for doing sport (trade and production of sporting goods) plus the Statistical Definition | approx. 109,641 | approx. 6,812 |
Broad definition: All activities which require sport as an input (i.e. all goods and services related to a sport activity but without eing necessary for doing sport) plus the Narrow Definition | approx. 353,794 | approx. 22,207 |
The largest companies of the Austrian sports/leisure sector by net revenue in million euro (2024) | |
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Austria Puma Dassler GmbH | 1,742.08 |
Intersport Österreich eGen. | 773.00 |
Head Sport GmbH | 442.77 |
KTM Fahrrad GmbH | 424.95 |
Hervis Sport- und Mode GmbH | 405.66 |
Intersport Austria GmbH | 319.00 |
ANWR Sports Group (vormals Zentrasport), Sport 2000 | 310.00 |
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Last update : 2025-09-29