The new Blum showroom in Hanoi was opened by Maarten de Vries (Head of Asia, Blum HQ), Martin Schiessl (GM Blum Vietnam) and Dietmar Schwank (Commercial Counsellor of Austria) on 22 April 2022. CEO Philipp Blum sent a video message to the Vietnamese audience present at the opening.
The opening of the company's second showroom, after Ho Chi Minh City, is a remarkable milestone, as Vietnam is becoming an ever-bigger market for Blum, which is one of the most successful trading and service companies of Austria in Vietnam.
"Quality conscious shoppers of furniture and kitchen furniture will base their buying decision not only on the design of the product but also on the very simple question of how it feels to open and close drawers and cabinet doors. And this is where Blum comes in and adds value to the product and customer experience by delivering quality hinges and fittings," said Commercial Counsellor Dietmar Schwank on the occasion of the opening.
