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Discover the Austrian Excellence behind renowned British projects. Find out more about #UKICONICPROJECTS and how Austria's Hidden Champions can support your next ingenious venture.
Art in a bottle Austrian wine is more than a drink—it’s a masterpiece in every glass. Meticulously crafted from a rich mosaic of grape varieties and terroirs, each bottle reflects the harmony of nature, skill, and imagination. Like a fine painting, Austrian wine balances structure and expression, offering a sensory experience that speaks to both tradition and creative flair. The perfect blend of craft, tradition, and creativity. Just as the world of art is filled with diverse styles, from bold expressionism to delicate watercolours, wine offers its spectrum of flavours and textures. Tradition embraced & innovation uncorked Rooted in centuries of winemaking heritage, Austria continues to push boundaries with bold innovation. From sustainable viticulture and organic practices, Austrian winemaking is defined by both tradition and forward-thinking. Today, a new generation of skilled young winemakers are reimagining classic styles, expertly blending heritage with innovation to shape the future of Austrian wine.
5 fascinating facts about Austrian wine you probably didn’t know
Austria’s wine culture is brimming with innovation, history, and diversity. Here are five standout facts about Austrian wine that might surprise and inspire wine lovers everywhere.
2024 saw an Austrian Winner at the Champagne & Sparkling Championships
In a testament to quality and craftsmanship, Austria’s Kolm Winery triumphed at the 2024 Champagne & Sparkling Wine World Championships. Their award-winning sparkling wines stand out for their fresh, aromatic profile, achieved by harvesting the best grapes slightly earlier.
A leader in sustainable and organic viticulture
Sustainability is at the heart of Austrian wine production. Nearly 12,000 hectares—27% of the country’s vineyards—are certified under the rigorous “Sustainable Austria” program. Austria also excels in organic practices, with 25% of vineyards organically certified.
Unparalleled grape variety
Austria’s vineyards host an extraordinary 42 grape varieties, blending international favourites like Riesling and Merlot with unique local stars such as Grüner Veltliner, Blaufränkisch, and Rotgipfler. Indigenous varieties, many of which have ancient origins, tell the story of Austria’s rich winemaking heritage.
The world’s first 20-year-old alcohol-free wine
Austria is breaking boundaries in winemaking with the Heribert Bayer Winery’s "Zeronimo Century Blend." This alcohol-free wine, crafted from Blaufränkisch, Pinot Noir, and Merlot grapes over 60 years old, ages 20 years for exceptional depth. A careful vacuum distillation process preserves its rich flavours, proving that fine wine can be innovative and inclusive.
Every glass tells a story
Are you curious about the origins of Austrian wine? The interactive tool Riedenkarten.at maps every legally defined wine-growing area, from vast regions to individual vineyards known as ‘Rieden.’ This digital resource connects wine enthusiasts to the rich history and terroir of every bottle.
With #UKICONICPROJECTS, we shine a spotlight on these hidden Champions, revealing the Austrian contribution to some of the UK's most remarkable and iconic projects.
Why? Because we are proud of Austria’s Hidden Champions. We also aim to showcase the unparalleled expertise, cutting-edge technologies, and eco-friendly credentials of Austrian companies.
Austrian businesses are trusted partners, known for delivering high-quality products and projects tailored to the specific needs of clients across all sectors and sizes worldwide.
THIS IS HOW A SMALL COUNTRY LIKE AUSTRIA RANKS AMONG THE TOP 10 EXPORTING COUNTRIES GLOBALLY.
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